Latest News from AdwayCreative. A Leading Digital Marketing Agency with a Global Reach.
📰 Welcome to the AdwayCreative Newsroom Stay ahead with the latest insights, updates, and announcements from our team. From digital marketing trends and case studies to important service updates and strategic tips, this is where we share what’s new, what’s working, and what’s next. Whether you're a client, partner, or curious visitor—there’s always something valuable to discover.
We are thrilled to announce that Iliya Avramov, founder of AdwayCreative, has been officially recognized as the "CEO of the Year Bulgaria 2026" by the prestigious Global Business Review Magazine.
This international accolade celebrates outstanding leadership, innovation, and a proven track record of driving significant growth in the digital marketing sector. Under Mr. Avramov’s strategic vision, AdwayCreative has evolved into a premier agency, delivering high-impact Google Ads management and web development solutions for over a decade.
"This award is a testament to our team’s dedication and the trust our partners place in us. We remain committed to pushing the boundaries of performance marketing and delivering measurable success for our clients," shared Mr. Avramov.
Our website receives major accessibility feature updates which enhance digital accessibility for all users.
Our dedication to digital accessibility prompted us to establish complete customization tools which enable visitors to personalize their browsing experience according to their requirements.
New Accessibility Features Include:
Text Customization • Users can adjust text size for better reading and modify line spacing to improve comprehension and select text alignment preferences and switch to a more readable font family.
Visual Enhancements • Reading mask for easier text focus • Image visibility controls • Animation pause functionality • Link highlighting for better navigation • Focus outline options
The accessibility icon on our website allows users to access these customization options. Users can make all changes immediately and personalize them to their desired preferences.
Our Commitment AdwayCreative strives to provide digital marketing accessibility for every individual. Our organization continues its dedication to building an accessible online platform through which visitors can easily access our services and information.
February, 2025 – AdwayCreative Digital Marketing Agency, a leading provider of digital marketing services, has been identified as the 2025 Global Banking & Finance Awards® for Advertising & Marketing in Bulgaria for Customer Satisfaction & Happiness.
This much-coveted award testifies to the agency's relentless efforts in providing superior client experiences and achieving tangible results in one of the most challenging markets.
The Global Banking & Finance Awards®, organized by GBAF Media Publications LLC FZ, are annual awards that celebrate excellence in the financial and marketing industries globally. AdwayCreative's achievement as a finalist is a testimony to its client-focused strategy, creative marketing programs, and strong commitment to developing strong and sustainable partnership.
"We are very proud to receive this award, which is a testament to the hard work of our team in trying to meet and even exceed our client’s expectations” said Iliya Avramov, the Head of AdwayCreative. “This award encourages us to keep on trying to innovate in digital marketing and to always put our clients' success and happiness first.”
We're excited to announce a major upgrade to your digital marketing journey. Our newly redesigned navigation menu transforms how you explore and access our comprehensive digital marketing services.
AdwayCreative's new digital marketing services navigation menu showcasing case studies and results
What's New in Our Navigation?
Dual-Panel Innovation
Left panel: Clear service categorization
Right panel: Case study previews
Instant access to success metrics and results
Enhanced User Experience
Streamlined service discovery
Quick-view case study highlights
One-click access to detailed information
Key Features of Our New Navigation
1. Service-Centric Organization
Research & Planning Services
Content & Creativity Services
Advertising & Management Services
Setup and Data Analysis Services
Customer Retention Services
Optimization Services & Technology
2. Real Results at a Glance
Verified success metrics
Actual client outcomes
Transparent performance data
3. Improved Accessibility
Intuitive category structure
Mobile-responsive design
Faster access to information
Why This Matters for Your Business
Our enhanced navigation menu isn't just about looks – it's about delivering value. You can now:
Quickly identify relevant services
Access real-world success stories
Make informed decisions based on actual results
Explore Our Services Today
Ready to experience our enhanced digital marketing services navigation? Visit our services page to discover how AdwayCreative can transform your digital presence.
At AdwayCreative, we're excited to enhance our digital marketing services with HitLock 2.0, the latest in ad fraud protection technology. This powerful solution helps our clients maximize their advertising ROI across multiple platforms, including Facebook, Instagram, and Google Ads.
🛡️ What HitLock 2.0 Means for Your Business:
• Significant Cost Savings: Stop wasting budget on fraudulent clicks and invalid traffic • Higher Conversion Rates: Ensure your ads reach real, potential customers • Enhanced Campaign Performance: Get more accurate data for better decision-making • Cross-Platform Protection: Secure your ads across Facebook, Instagram, Performance Max, and all Google
Ads campaign typesHitLock 2.0's advanced features include:
Real-time fraud detection and blocking
Detailed analytics and reporting
IP tracking and verification
Multi-platform campaign monitoring
UTM and referral tracking
As your digital marketing partner, AdwayCreative leverages HitLock 2.0's powerful capabilities to maximize every dollar of your advertising budget.
This service seamlessly integrates with our existing digital marketing solutions, providing you with a complete, protected advertising ecosystem.
Ready to protect your advertising investment? Contact AdwayCreative today to learn how we can secure your campaigns with HitLock 2.0 and boost your ROI.
đź”’ Trust AdwayCreative and HitLock 2.0 to protect and optimize your digital advertising success.
Today is an incredibly proud moment for us at AdwayCreative because we’re celebrating an immense milestone made possible by our clients. We’re genuinely excited to announce that our team is an official The Manifest Leader!
In the platform’s latest report, AdwayCreative is awarded as Bulgaria’s most reviewed and recommended social media marketing service provider for 2024!
When we started this journey back in 2011, we knew that we wanted to make AdwayCreative a special partner for brands and companies that want to elevate their digital marketing efforts to new heights. This award is a testament to how far we’ve come since we set those goals.
For better context, The Manifest is a company list blog site that’s designed to help browsers connect with trusted service providers. The platform is known for its yearly awards cycle aimed at spotlighting the importance of client relationships. The winners of the esteemed award are chosen based on the volume of honest testimonials they’ve earned throughout the past year.
This is a remarkable and humbling award that we wouldn’t be able to achieve without the support of our clients. It’s only right that we take a moment to express our deepest gratitude to all of our partners, especially those who stood by our side even during challenging times. Thank you for putting your faith in AdwayCreative!
Solve your digital marketing challenges affordably and effectively with AdwayCreative!
Sofia, Bulgaria – 01.07.2024– AdwayCreative, a leading digital marketing agency based in Sofia, Bulgaria, is excited to announce the release of its latest ebook, "The SMB Owner's Guide to Winning Online (Without Becoming a Marketing Expert)."
This comprehensive guide is designed to empower small and medium-sized business (SMB) owners with actionable strategies to thrive in the digital age.
Unlocking Online Success for SMBs.
In today's competitive digital landscape, SMBs often struggle to navigate the complexities of online marketing. AdwayCreative's new ebook demystifies digital marketing, offering clear, practical advice that any business owner can implement without needing to become a marketing expert.
Key Insights and Strategies
The ebook covers essential topics such as:
Clarifying Unique Value: Learn how to identify and communicate what makes your business stand out.
Attracting Ideal Customers: Discover techniques to target and engage your most profitable customers.
Optimizing Marketing Channels: Focus on the most effective channels to maximize your marketing efforts.
Measuring Success: Track key metrics to ensure your marketing strategies are delivering results.
Real-World Examples and Practical Exercises
"The SMB Owner's Guide to Winning Online" is not just about theory.
It includes real-world examples and practical exercises to help readers apply the concepts to their own businesses. Case studies from successful companies like Bee's Knees Food Co., Ascent Accounting, and Luxe Jewelry illustrate how these strategies can drive significant growth.
About the Author
Iliya Avramov, CEO and Founder of AdwayCreative, brings years of experience in helping businesses achieve their digital marketing goals. "Our mission is to make digital marketing accessible and effective for every SMB" says Avramov. "This ebook is a culmination of our expertise and a valuable resource for any business owner looking to succeed online."
Get Your Free Copy Today
To download your free copy of "The SMB Owner's Guide to Winning Online (Without Becoming a Marketing Expert)," visit adwaycreative.bg. Start transforming your digital marketing strategy today and unlock your path to online success.
Our advanced algorithms work together to optimize every aspect of your advertising strategy, from creative performance to audience targeting and ad placement.
With Creative Performance Analytics (C.P.A.), our AI algorithm analyzes your ad creatives to identify the top-performing ones that generate the highest profits. This enables us to create more effective ads tailored to your target audience. The Advanced Copy Data and Analytics (A.C.D.A.) algorithm fine-tunes your ad copy by testing various emojis, text lengths, and word choices to find the perfect combination for maximum ROI.
Our Intelligent Ad Launch Algorithm (I.A.L.A.) ensures your ads are launched at the optimal times to drive the most conversions, while the Ad Placement Prediction (A.P.P.) algorithm strategically places your ads on networks and placements where they are most likely to convert, based on extensive historical data.
The Public Performance Prediction (P.P.P.) algorithm selects the best-performing audiences and creates personalized approaches for each targeted segment. To prevent ad fatigue, the Exposure Limits Scale (E.L.S.) automatically downscales your advertising when the maximum exposure limit is reached.
Our Conversation Public Mixer (C.P.M.) blends multiple high-converting audiences into a single, extraordinarily converting audience to skyrocket your ROAS. The New Location Best Audience (N.L.B.A.) algorithm creates new, high-performing audiences in untapped locations, expanding your reach and potential for success.
With Advanced Advertising Automation (A.A.A.), your campaigns are optimized based on over 300 metrics, while Multivariate Tests (M.V.T.) create additional variations of your best audiences and creatives to ensure campaign success.
Finally, our Comments Control and Haters Management (C.C.H.M.) algorithm monitors ad comments, which can influence potential customers' decisions, and automatically excludes unsubscribers from future campaigns.
SocialJump Advanced also leverages Tags Historical Data, Smart Analytics, EERM's, and A/B Algorithms to provide a comprehensive, data-driven approach to your advertising campaigns. Experience the power of AI-driven advertising and watch your ROI soar with SocialJump Advanced.
Unlock the full potential of your advertising campaigns with WinO'clock, AdwayCreative's cutting-edge technology that takes precision targeting to the next level.
WinO'clock strategically displays your ads during the most profitable hours, ensuring maximum visibility and engagement when it matters most. By intelligently analyzing data, WinO'clock identifies the optimal times for your ads to reach your target audience, maximizing the likelihood of conversions.
Say goodbye to wasted ad spend and hello to targeted, high-converting campaigns. Experience the power of precision targeting and watch your advertising performance and profits reach unprecedented heights with WinO'clock!
Introducing AutoReall, a groundbreaking advertising technology by AdwayCreative that revolutionizes campaign optimization.
AutoReall intelligently optimizes your ad budget without sending ad sets back to the learning phase, ensuring uninterrupted performance. By leveraging Meta's bid multipliers, AutoReall reallocates your ad set budget between audience segments (age groups, genders, etc.) based on AI-analyzed performance data.
This means you get the most out of every dollar spent, achieving superior results and higher ROI. Experience the power of seamless budget optimization with AutoReall and watch your advertising performance soar to new heights!
đź“Ł AdwayCreative Digital Marketing Agency is now featured on Clutch!
We are excited to share that AdwayCreative, a top-notch digital marketing agency in Bulgaria, has made its way to Clutch, a well-known platform for B2B ratings and reviews. This achievement highlights our dedication to providing outstanding digital marketing services to our clients.
At AdwayCreative, we excel in developing innovative digital marketing strategies designed to boost growth and maximize ROI for businesses in various sectors. Our talented team uses advanced technologies and data-driven insights to create compelling campaigns that engage target audiences.
đź’ˇ Our services include:
Search Engine Optimization (SEO)
Pay-Per-Click (PPC) Advertising
Social Media Marketing
Content Marketing
Email Marketing
Web Design and Development
Being listed on Clutch helps us increase our visibility, connect with potential clients, and showcase our proven success. We encourage you to visit our Clutch profile, read client reviews, and discover how we can help your business succeed in the digital world.
🤝 Partner with AdwayCreative to experience the benefits of effective digital marketing. Contact us today to discuss your business goals and explore new growth opportunities.
Dive into a visually soothing experience with AdwayCreative.bg's newly launched Dark Mode! Designed to elevate your browsing experience, this feature promises enhanced reading comfort and a significant reduction in eye strain, making it perfect for both day and night use.
Iliya Avramov, the visionary CEO of AdwayCreative, shares his excitement: "Prioritizing our users' comfort and accessibility has always been at the core of our mission. The rollout of Dark Mode is a testament to our commitment, offering a seamless and eye-friendly browsing experience across our website."
Embrace the Dark Mode on AdwayCreative.bg and discover a refined, fatigue-free way to engage with our content. Whether you're delving into the latest digital marketing trends, browsing our innovative services, or seeking creative inspiration, Dark Mode ensures a distraction-free and comfortable reading environment.
Make the switch to Dark Mode today on AdwayCreative.bg and treat your eyes to a more enjoyable and sustainable browsing journey.
